The diagnostic your CRM can’t run

Your CRM buries revenue.
We surface it.

We analyze your HubSpot or Salesforce export and show you exactly which leads, deals and customers went quiet, what they are worth, and how to get them back.

Five days. No integration. Ten deterministic checks, every number computed from your own data and verified by an analyst before you see it.

Stalled dealsDormant customersUnworked leadsMissing ownersClose-date gaps

Free pipeline leakage diagnosis · upload any HubSpot or Salesforce export · see exactly what is worth following up.

app.resurface.io/meridian-advisorySample dataInteractive
Diagnostic · Meridian Advisory Group732 contacts · 198 deals analyzed
Sample dataIllustrative figures, not a real customer.
Recoverable · conservative
$236,300
Records flagged
304
Findings
10

Three of 10 findings shown. Select a row to inspect the records behind it.

15min
Guided export, no integration
10
Deterministic checks, zero AI-guessed numbers
$1M+
In pipeline resurfaced
5days
Export to executive readout
Ask yourself

Four questions your CRM cannot answer today.

  • 01How many leads from last quarter were never contacted at all?
  • 02Which open deals have not moved in 45 days, and what are they worth?
  • 03How much closed-lost pipeline is old enough to reopen?
  • 04Which past customers have not heard from anyone in a year?

In five days, you will have all four answers in writing, with the records attached.

Why it stays hidden

No CRM ships a report called “the leads nobody touched.”

Dashboards report activity, not absence

Your CRM is very good at telling you what happened. It has no view for what never happened: the lead nobody called, the deal nobody reopened.

The gaps live between two teams

Leakage concentrates in the handoff. Marketing has delivered, sales has not yet started, and neither dashboard treats the record as theirs.

Nobody is paid to go looking

Finding buried revenue is an audit, not a job description. Without someone running the query, the records simply age in place.

Inside the product

What you actually get to click on.

Finding detail

Every finding opens to the records behind it

Each finding lists the affected contacts and deals, why each one was flagged, and what it is worth. Approve or dismiss with one click.

ApproveDismiss
Where the money is
Sample data

Value concentration across your findings

  • Closed-lost eligible to revive$158.0k
  • Stalled open opportunities$147.6k
  • Dormant customers$131.0k
  • Unworked MQLs$36.0k
Recovery scenarios
Sample data

Three scenarios, with the formula shown

Conservative, expected, optimistic — with the arithmetic printed underneath so your team can argue with the math instead of the messenger.

$236,300 · $472,600 · $708,900expected = 2 × conservative · optimistic = 3 × conservative

30-day plan
Sample data

Weeks 1–4, sequenced by what is live

Deterministically assembled from released findings, each action tagged Small, Medium or Large effort.

  • Week 1Stop the bleedingSmall
  • Week 2ReviveMedium
  • Week 3Work the backlogLarge
  • Week 4Fix the processMedium

All figures shown are sample data.

How it works

Export. Analyze. Recover.

01

Export

About 15 minutes of your team's time. You export contacts and deals from HubSpot or Salesforce and upload the files. No integration, no credentials, no IT project.

02

Analyze

Ten deterministic checks run against your data. Every count, date and dollar figure is computed in code — never estimated by a model — then reviewed by a human analyst before release.

03

Recover

You get an executive report, a prioritized findings list, and a 30-day recovery plan, walked through live in a 45-minute readout.

The deliverable

One document. No translation required.

  • A CEO-ready report you can take into a board meeting without translating it first.
  • Prioritized findings, each naming the pattern, the affected records, and what it is costing you.
  • Recovery scenarios with every assumption written down.
  • A 30-day action plan sequenced by week, with effort tags.
RESURFACE
Analyst verifiedSample report
Pipeline leakage diagnostic

Meridian Advisory Group

732 contacts · 198 deals · 10 checks

$236,300 is conservatively recoverable across 304 records. Most of it is sitting in deals you already created and then stopped working.”
Conservative
$236,300
Expected
$472,600
Optimistic
$708,900

Sample report · sample data.

The analyst guarantee

No finding reaches you unreviewed.

Software finds the patterns; a person decides what is worth your attention. Every finding, every number and every recommendation in your report is checked by a human analyst before release. If a finding cannot be defended with your own data, it does not ship.

Derek Feniger · Founder & principal analyst
Questions

Before you book.

What does the pilot diagnostic cost?
The pilot diagnostic is $2,500, delivered in five days. If we surface less than $50,000 in conservatively recoverable pipeline, you don't pay.
What is a pipeline leakage diagnostic?
A structured review of your HubSpot or Salesforce export. We run deterministic checks to find patterns like stalled deals, unworked leads, dormant customers, missing owners, and close-date gaps. Each finding names the affected records, why they were flagged, and what they are worth.
What does the executive report include?
A CEO-ready PDF plus an interactive findings list and a 30-day recovery plan. The report shows what was found, what it is worth under conservative, expected, and optimistic scenarios, and the specific actions to take in weeks 1–4.
Do you need access to our CRM?
No. You export contacts and deals to CSV and upload the files. There is no integration to install and no credentials to share.
How do I know the numbers are real?
Every count and dollar figure is computed from your export with 10 deterministic checks. AI writes the narrative only. The math is shown alongside each finding so you can reproduce it.
What happens to our data?
Your data is isolated to your organization at the database level, is never used to train AI models, and can be deleted by you at any time from your settings page.
Who reviews the findings?
A human analyst reviews every finding before it is released to you. Nothing reaches your report unreviewed.
THE TRACK RECORD
$1M+

Over $1,000,000 in buried pipeline recovered across two decades of revenue operations for founder-led firms — reactivated leads, revived closed-lost deals, re-engaged customers. Resurface is that method, turned into software.

  • Row-level isolation, attack-tested.
  • Your data is never used to train AI models.
  • Delete your data at any time.
  • Every finding is human-verified before release.
  • Works without phone numbers; personal details can be masked.

Find out what’s below your waterline.

Pilot diagnostic · $2,500 · five days · if we surface less than $50,000, you don’t pay.